When you make the decision to break out on your own and start a freelance medical coding and billing company, the idea of attracting clients may be a daunting one. Doing coding and billing for a physician is an important job, as you will be tasked with ensuring that the doctor receives all the money due them; you need to present yourself as a competent professional who can be trusted with their finances. Use the following ideas to make yourself and your business an attractive choice for the physicians you hope to work for.
Enroll in a Certification Course
If you have been doing medical coding for some time at a previous job, you may have experience, but you might lack professional certification. Your first step should be to enroll in an online healthcare certification course like those from Institute of Information Technology that focuses on billing and coding.
Earning a certification will allow you to show doctors that you have been able to meet professional coding standards from a reputable institution. As a result, they may feel more comfortable hiring you to do their coding and billing instead of someone without certification.
Specialize in One Field
To make yourself even more attractive to doctors, you might want to consider specializing in one field. If a doctor can be sure that you have experience and knowledge in one field, they can be more certain that you can properly code different procedures and bill accordingly.
Specializing in one field will also help you do your work. Instead of having to remember and look up codes from all disciplines, you will be able to focus on learning one set of codes for a particular type of doctor's office. That will save you time, as you are likely to spend less time looking up codes; you'll be using the same ones most of the time. For example, you need not worry about remembering codes for arthritis treatments and back pain if you only do billing and coding work for psychiatrists.
Market Yourself Offline and Online
To build your business, you need to spend some time marketing your services to doctors in your chosen field. To do this, you can reach out to individual doctor's office, but you can also take things a step further. For instance, you can go to medical conferences and sign up for your local business association so that you have a better chance of interacting with doctors who might hire you.
You can even market yourself online by setting up your own website and blog; physicians looking for someone to do their billing and coding may be impressed by your blog and hire you.
With the tips listed above, you can start to build a thriving medical coding and billing business for yourself. Talk to others in the field for more suggestions that will help you grow your business.